Juan Esteban Araneda Maiz in

Juan Esteban Araneda Maiz

Sharpshooter · DISC type CD
Business Partner & CX Consultor at Deep Talk
📍 Chile

Juan Esteban Araneda Maiz is a senior executive with over 17 years of experience in retail and consulting, specializing in Customer Experience (CX), AI, and digital transformation. He has a proven history of enhancing strategic KPIs at major companies like Walmart and Sodimac. Colleagues describe him as a passionate, collaborative, and exceptional leader.

Beyond his corporate roles, Juan is dedicated to shaping future talent as an adjunct professor at Universidad Andrés Bello, where he teaches courses on Digital Transformation in partnership with Arizona State University. He actively participates in industry congresses, sharing his expertise and contributing to the broader professional community.

He developed the first AI-powered Virtual Assistant for Holding Falabella, which generated sales of $600 million in its first year.

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Experience
16 Years
Current Role
Business Partner & CX Consultor
Location
Chile
Personality Overview

How Juan shows up

Thorough Evaluator
Rigorous & Demanding
Fast But Analytical

They respond better to strong and respectful interactions. More than the product, they care about the effectiveness of the product. They are very proud of what they do.

Priorities

Topics Juan cares about

Customer Experience Strategy
He has built his career leading CX departments for major retail brands like Walmart and Sodimac, with certifications from the Medallia Institute.
AI in Business
He is a Business Partner at the AI firm Deep Talk and previously developed a successful AI virtual assistant that generated significant sales.
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Career

Work history

12-2024
Business Partner & CX Consultor
Deep Talk
3-2020
Profesor Facultad de Ingeniería UNAB
Universidad Andrés Bello
2-2022 - 5-2024
Director de experiencia de clientes
Walmart Chile
11-2020 - 2-2022
Gerente de Experiencia de Clientes Operaciones
Sodimac Perú
3-2017 - 5-2021
Gerente de Experiencia de Clientes Operaciones Corporativo
Sodimac
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2006 - 2006
MBA Especialidad Marketing
Universidad Gabriela Mistral
5-2018 - 5-2018
Scrum Master
Scrum.org
6-2014 - 6-2014
Customer Experience Certification
Medallia Institute
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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