Julian Sinisterra Reyes in

Julian Sinisterra Reyes

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VP Mercadeo Personas at Banco de Occidente
📍 Colombia

Julian is the Vice President of Retail Banking at Banco de Occidente, focused on developing strategic plans for individual customers. His career includes roles as VP of Credit Cards at Banco de Bogotá and commercial leadership positions at Copa Airlines and Samsung Electronics. He is a graduate of Universidad ICESI.

His diverse leadership experience extends beyond banking, including roles as a commercial and marketing Vice President for both Copa Airlines and Samsung Electronics Colombia.

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Experience
13 Years
Current Role
VP Mercadeo Personas
Job Level
Senior
Location
Colombia
Personality Overview

How Julian shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Julian cares about

Retail Banking Strategy
As VP of Retail Banking, he is responsible for defining strategic plans for profitable, long-term relationships with individual customers.
Credit Card Products
He has direct experience leading this sector as the former Vice President of Credit Cards for Banco de Bogotá.
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Career

Work history

1-2020
VP Mercadeo Personas
Banco de Occidente
2-2012 - 12-2019
VP Tarjetas de Credito
Banco de Bogotá
In the press

Media appearances

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Education

Julian has no verified education history

Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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