Juliana C. Grunwald
Sharpshooter · DISC type CDJuliana C. Grunwald is the Customer Experience Executive Manager for South America at Volkswagen do Brasil, where she leads customer-centric strategy and cultural transformation. With over 15 years of experience at companies like BASF and 99, she is a recognized leader in CX. Colleagues describe her as engaged, committed, and a natural leader.
She is passionate about transforming culture into action and sharing her expertise with the broader professional community. Juliana actively contributes to her field as a board member of the Customer Experience Professionals Association (CXPA) and as a speaker at major industry events.
Unique fact: Juliana is the co-author of two books on Customer Experience, titled "Experiência de Clientes – na teoria e muita prática", and was recently recognized as one of the Best CX Professionals of the Year.
Read the full overview →How Juliana shows up
More than the product, they care about the effectiveness of the product. They are very proud of what they do. They like to act fast and expect others to do the same.
Topics Juliana cares about
Work history
Media appearances
DISC profile (public)
Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
Other Harvard Business Review Employees
Explore more public profiles from related professionals.
More profiles
Discover additional public profiles from our index.
Search more profiles
Looking for someone else? Search here for anyone.