Juliana Katz in

Juliana Katz

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Director of Product Marketing at Adobe
📍 San Francisco, California, United States

Juliana is a Director of Product Marketing at Adobe, leading go-to-market strategy, monetization, and product marketing. Her background spans tech, startups, and CPG. Described by colleagues as strategic, thoughtful, and analytical, she is a Summa cum Laude graduate of Binghamton Universitys School of Management and studied at Stanford Continuing Studies.

Outside of work, Juliana champions conscious leadership and AI innovation, often writing about these topics. She values being present and disconnected from technology, enjoys listening to business podcasts, and is involved in community initiatives to improve San Francisco.

She has a passion for designer collectibles and is familiar with the niche world of Labubu figures.

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Experience
11 Years
Current Role
Director of Product Marketing
Location
San Francisco, California, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Juliana cares about

Go-to-Market Strategy
Her role is centered on GTM strategy, and she actively shares insights on the topic, referencing learnings from sources like the Acquired podcast.
AI Innovation
A key part of her professional headline. She encourages her team to explore and share practical use cases for AI in their work.
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Career

Work history

8-2021 - 10-2025
Director of Product Marketing
Adobe
2-2021 - 8-2021
Group Product Marketing Manager
Adobe
11-2019 - 2-2021
Principal Product Marketing Manager
Adobe
4-2018 - 9-2019
CMO
Booksy
5-2016 - 4-2018
Head of Brand Marketing
HoneyBook
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2011 - 2011
Strategic Marketing for Tech
Stanford Continuing Studies
Summa cum Laude
Binghamton University School of Management
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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