Juliana Lima

Go-getter
DISC Type : d

Head of Corporate Sales at Charlie

São Paulo, Brazil

Overview

Juliana is a results-driven sales leader at Charlie, specializing in B2B sales, team management, and strategic partnerships. With a background in Production Engineering, colleagues describe her as a committed and strategic leader who is passionate about developing people to achieve significant results.


Her childhood dream was to become a police chief.

Personality Overview

Vision Oriented

Decisive

Self-Confident

They respond well to confident salespeople.  They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Team Development
She is passionate about developing sales professionals, frequently organizing trainings, coaching sessions, and team-building events to foster growth and engagement.
B2B Sales Strategy
Focuses on managing large accounts and strategic prospecting, using frameworks like 5W2H and qualification methods to optimize the B2B sales pipeline and drive results.
Sales Leadership
As Head of Sales, she leads multiple teams, defines quarterly goals, and builds KPIs and OKRs to guide her teams toward achieving expressive results.

Media Appearances

Juliana has no verified media appearances

Work History

6-2025 - 1-2026
Head of Corporate Sales at Charlie
3-2025 - 5-2025
Gerente de Sales B2C at Charlie
9-2024 - 2-2025
Gerente de pré-vendas at Seazone
4-2024 - 9-2024
Coordenadora de Pré-vendas at Gabriel
12-2023 - 2-2024
Sales Enablement Specialist at Onfly

Education

8-2025 - 9-2028
Bacharelado em Engenharia de Produção from Anhanguera Educacional
1-2020 - 12-2023
Marketing from Cruzeiro do Sul Virtual

More Information

Social Presence :

Prographics :

Exp : 9 Location : São Paulo, Brazil Job Level : N/A Designation : Head of Corporate Sales at Charlie
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Insights For Selling To Juliana

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Be crisp while making the pitch
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Do not give up if they are not convinced, try again with a different approach
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Juliana is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Juliana

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Juliana move?

  • Their decision making speed is somewhere in the middle.
  • Can Juliana take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Juliana

Personality Compatibility


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