Julie Wingate Lacey in

Julie Wingate Lacey

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VP, Brand & Marketing at CPA Ontario
📍 Toronto, Ontario, Canada

Julie is a results-driven marketing leader with over 15 years of experience scaling B2C and B2B tech companies like Ancestry. ca and Dell. A graduate of McGill University, she has a strong record of delivering significant growth in ecommerce, DTC, and SaaS environments, currently as VP, Brand & Marketing at CPA Ontario.

Originally from a small town near Ottawa, Julie is a mother to three energetic boys. Friends describe her as having a contagious laugh and vibrant energy, with a talent for bringing people together and a commitment to being the "bringer-of-fun. " She values her role as a mother and family coordinator above all.

When asked to describe herself, she lists her roles as "Mother" and "Family Coordinator" before mentioning her professional titles.

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Experience
23 Years
Current Role
VP, Brand & Marketing
Job Level
Senior
Location
Toronto, Ontario, Canada
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Julie cares about

DTC Growth
Demonstrated major success leading direct-to-consumer internet provider oxio to 78% net subscriber growth and its eventual acquisition.
Go-to-Market Strategy
Has a history of building and leading innovative go-to-market strategies for startups, scale-ups, and established brands like Ancestry. ca.
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Career

Work history

6-2024
VP, Brand & Marketing
CPA Ontario
1-2024 - 10-2024
Head of Marketing
Roam
6-2022 - 3-2024
VP of Marketing
oxio
3-2020 - 6-2022
Head of Marketing, North America
EcoOnline Global
12-2018 - 2-2020
Head Of Marketing
Intercap Inc.
In the press

Media appearances

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Education
Bachelor of Commerce
McGill University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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