Karen Ambrose

Questioner
DISC Type : c

Director, Marketing Procurement at Novo Nordisk

Princeton, New Jersey, United States

Overview

Karen has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Value Seeker

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

Karen has no verified topics they care about

Media Appearances

Karen has no verified media appearances

Work History

1-2024
Director, Marketing Procurement at Novo Nordisk
1-2021 - 12-2023
Associate Director, Procurement - IT, Data/Analytics, Patient Support & HR at Novo Nordisk
6-2018 - 1-2021
Senior Category Manager, Marketing Procurement at Novo Nordisk
3-2007 - 1-2014
Global Category Lead, Primary Market Research at Merck & Co
3-2005 - 2-2007
Solution Consultant at D&B (Dun & Bradstreet)

Education

BA from Rutgers University
MBA from Lehigh University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Princeton, New Jersey, United States Job Level : Mid-senior Designation : Director, Marketing Procurement at Novo Nordisk
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Insights For Selling To Karen

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Back up any claims with data and numbers

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karen is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Karen

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Karen move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Karen take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Karen

Personality Compatibility


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