Karen Berenthal

Questioner
DISC Type : c

Director & Associate General Counsel -- Compliance at Meta

Washington, District of Columbia, United States

Overview

Karen has no verified overview

Personality Overview

Price-Sensitive

Not Easily Convinced

Cautious & Analytical

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

Karen has no verified topics they care about

Media Appearances

Karen has no verified media appearances

Work History

1-2021
Director & Associate General Counsel -- Compliance at Meta
6-2015 - 2-2022
Director & Associate General Counsel - Political Activities Compliance at Facebook
9-2007 - 5-2015
Associate at Paul, Weiss, Rifkind, Wharton & Garrison LLP
6-2006 - 8-2006
Summer Associate at Akin Gump Strauss Hauer & Feld LLP
6-2005 - 6-2007
Summer Associate and Intern at Paul, Weiss, Rifkind, Wharton & Garrison LLP

Education

2004 - 2007
Doctor of Law (J.D.) from Georgetown Law
1996 - 2000
Bachelor's degree from Barnard College

More Information

Social Presence :

Prographics :

Exp : 24 Location : Washington, District of Columbia, United States Job Level : Leadership Designation : Director & Associate General Counsel -- Compliance at Meta
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Insights For Selling To Karen

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karen is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Karen

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Karen move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Karen take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Karen

Personality Compatibility


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