Karen Greisinger

Questioner
DISC Type : c

SVP, Director of Channel Marketing at TruStone Financial Credit Union

Minneapolis, Minnesota, United States

Overview

Karen has no verified overview

Personality Overview

Not Easily Convinced

Cautious & Analytical

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to fully evaluate every situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Karen has no verified topics they care about

Media Appearances

Karen has no verified media appearances

Work History

1-2021
SVP, Director of Channel Marketing at TruStone Financial Credit Union
9-2018 - 1-2021
SVP, Director of Marketing and Communications at TruStone Financial Credit Union
7-2018 - 9-2018
Contractor, Digital Marketing at Fairview Health Services
9-2017 - 3-2018
Manager of Marketing at AEI Fund Management, Inc
1-2012 - 9-2017
VP, Advertising at TCF Bank

Education

4-2019 - 12-2021
Education details unavailable from The Master's Program for Women
B.S. from University of Minnesota

More Information

Social Presence :

Prographics :

Exp : 13 Location : Minneapolis, Minnesota, United States Job Level : Leadership Designation : SVP, Director of Channel Marketing at TruStone Financial Credit Union
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Insights For Selling To Karen

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karen is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Karen

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Karen move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Karen take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Karen

Personality Compatibility


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