Karen Javier

Initiator
DISC Type : Di

Owner | Operator | Head of Marketing & Client Relations at FirstLight Home Care of North York

North York, Ontario, Canada

Overview

Karen Javier transitioned from a successful corporate career in customer success and business development at companies like Red Hat and Dell to become an entrepreneur. Leveraging her Bachelor of Science and customer success certifications, she founded FirstLight Home Care of North York, driven by a profound personal experience.

Her dedication to caregiving is deeply rooted in her familys journey after her husbands stroke. This experience fuels her passion for community involvement, which includes membership in the Markham Stouffville Hospital Foundations philanthropic group and local business networks. Karen also speaks Tagalog in addition to English.

After her husbands stroke, she left the corporate world to launch her own home care business to help other families navigate similar challenges.

Personality Overview

Risk-Accepting

Confident

Conviction Driven

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

Caregiving Advocacy
Her company was founded after her husband's stroke, and she is passionate about helping families care for loved ones with dignity at home.
Community Philanthropy
An active member of the Markham Stouffville Hospital Foundation's women-led philanthropic group, focused on giving back to local healthcare based on her own family's experiences.
Local Networking
Actively involved in local business groups, including BNI, to build connections and support the community.

Media Appearances

BNI Champions Toronto welcomes Karen Javier, Owner & Operator of FirstLight Home Care of North York. Featured in Facebook (BNI Champions Toronto)

See Now

Work History

9-2023
Owner | Operator | Head of Marketing & Client Relations at FirstLight Home Care of North York
7-2021 - 10-2023
Customer Success Manager at Red Hat
10-2019 - 6-2021
Business Development Manager - Red Hat Training (Canada) at Red Hat
6-2016 - 10-2019
Account Manager at Red Hat
11-2010 - 5-2016
Services Sales Specialist at Dell Canada

Education

Bachelor of Science from De La Salle University

More Information

Social Presence :

Prographics :

Exp : 27 Location : North York, Ontario, Canada Job Level : Mid-senior Designation : Owner | Operator | Head of Marketing & Client Relations at FirstLight Home Care of North York
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Insights For Selling To Karen

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Refer to testimonials from well known people to highlight the value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be very informal even if they are being so themselves
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karen is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Karen

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Karen move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Karen take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Karen

Personality Compatibility


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