Karin Campbell

Questioner
DISC Type : c

Director of Brand Partnerships & Experiential at Tony's Chocolonely

Brooklyn, New York, United States

Overview

Karin has no verified overview

Personality Overview

Value Seeker

Cautious & Analytical

Price-Sensitive

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Karin has no verified topics they care about

Media Appearances

Karin has no verified media appearances

Work History

10-2023
Director of Brand Partnerships & Experiential at Tony's Chocolonely
11-2019 - 10-2023
Director of Brand Partnerships at Tony's Chocolonely
4-2022
Co-Founder at SOLARPUNKS
9-2018 - 8-2019
VP Entertainment Marketing at Accell Group
10-2017 - 9-2018
Project Manager at Westbrook Entertainment

Education

2005 - 2009
Education details unavailable from University of Wisconsin-Madison

More Information

Social Presence :

Prographics :

Exp : 14 Location : Brooklyn, New York, United States Job Level : Mid-senior Designation : Director of Brand Partnerships & Experiential at Tony's Chocolonely
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Insights For Selling To Karin

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karin is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Karin

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Karin move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Karin take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Karin

Personality Compatibility


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