Karin Fahlström is a pioneering entrepreneur in the Swedish mens grooming industry, having founded Grooming. se, Beardshop. se, and Barber Supplier Nordic AB. Her multi-faceted expertise as a market economist, journalist, and makeup artist, combined with a Masters from Stockholm University, has established her as a leading figure in the market.
Karin Fahlstrom
Brand Manager at Barber-JR
Greater Stockholm Metropolitan Area, Sweden
Overview
Topics They Care About
Men's Grooming Market
A pioneer in the field, she founded Sweden's first beauty store for men and has been shaping the industry's direction for nearly two decades.
Male Consumer Psychology
Her Master's thesis, "Male vanity - the construction of the male consumer, " was the direct inspiration for her business, showing a deep interest in market drivers.
Industry Event Management
She is the project lead and organizer for major industry events in Sweden, including World Beard Day, Swedish Barber Expo, and the Barber of the Year awards.
Media Appearances
Karin has no verified media appearances
Work History
3-2024
Brand Manager at Barber-JR
8-2014
Brand Manager at Beardshop
1-2014
Company Owner at Barber Supplier Nordic AB
8-2004
Marketing Director at Grooming AB
Education
1999 - 2004
Master's Degree from Stockholm University
2003 - 2003
Journalism from Poppuis Journalisthögskola
More Information
Social Presence :
Prographics :
Exp : 21
Location : Greater Stockholm Metropolitan Area, Sweden
Job Level : Middle
Designation : Brand Manager at Barber-JR
