Karina Esquivel

Initiator
DISC Type : Di

Sr. Director, Ecommerce Business Development at Central Garden & Pet

Greater Chicago Area, United States

Overview

Karina has no verified overview

Personality Overview

Conviction Driven

Friendly Challenger

Risk-Accepting

They don’t mind taking a stand if they believe in something.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Karina has no verified topics they care about

Media Appearances

Karina has no verified media appearances

Work History

5-2025
Sr. Director, Ecommerce Business Development at Central Garden & Pet
10-2024 - 5-2025
Director, Ecommerce Business Development at Central Garden & Pet
10-2019 - 10-2024
Director of Marketing at Central Garden & Pet
8-2013 - 3-2014
Associate Product Manager at Briggs Healthcare
1-2012 - 8-2013
Associate Corporate Development Manager at Briggs Healthcare

Education

Bachelor of Science from DePaul University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Greater Chicago Area, United States Job Level : Senior Designation : Sr. Director, Ecommerce Business Development at Central Garden & Pet
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Insights For Selling To Karina

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Acknowledge their status and position during the conversation
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karina is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Karina

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Karina move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Karina take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Karina

Personality Compatibility


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