Karina Marott in

Karina Marott

Judge · DISC type Dc
Marketing Strategy Consultant & Advisor at Karina Marott Consult
📍 Roskilde, Region Zealand, Denmark

Karina Marott is a marketing executive with 20 years of experience in the FMCG and retail sectors, holding leadership roles at ALDI, Unilever, and Orkla. A graduate of Copenhagen Business School, she specializes in transforming brand strategy into commercial success. Colleagues describe her as dedicated, enthusiastic, and courageous in her approach.

Following her corporate career, Karina embarked on a journey around the world, hiking and exploring vibrant cultures. She is a passionate supporter of startups and female entrepreneurs, particularly those in niche markets like wine. Her interests include brand storytelling and leveraging data to enhance customer experience.

Unique fact: She recently returned from an extensive trip traveling around the world.

Read the full overview →
Current Role
Marketing Strategy Consultant & Advisor
Location
Roskilde, Region Zealand, Denmark
Personality Overview

How Karina shows up

Objective Thinker
Features Driven
Generally Skeptic

They put a lot of effort into ensuring personal success. They like to stay in control of the negotiation or defining of the terms. They prefer to move quickly, and expect the same from others.

Priorities

Topics Karina cares about

Retail Transformation
As CMO at ALDI, she led a major brand transformation to modernize the company's image and capture a larger market share in Denmark.
FMCG Brand Strategy
Her career is built on driving growth for major FMCG brands like Haribo and Orkla Foods by revitalizing brand positioning and product portfolios.
+5 more topics Login to view topics
Career

Work history

11-2024
Marketing Strategy Consultant & Advisor
Karina Marott Consult
10-2019 - 12-2023
CMO / Marketing & Communication Director
ALDI Danmark
2-2017 - 9-2019
Nordic Head of Marketing
Haribo Danmark
8-2014 - 9-2016
CMO / Marketing Director Retail & Foodservice
O. Kavli A/S
4-2013 - 7-2014
Marketingchef DK Retail & Export
Orkla Foods Danmark A/S
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2002 - 2004
Cand.merc
Copenhagen Business School
1990 - 1993
Bachelor of Business Administration - BBA
Copenhagen Business School
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

More profiles

Discover additional public profiles from our index.

JB
JOHN BROADLEY
printer
impression1st@hotmail.co.uk
 Joe Bastarache
Joe Bastarache
Vice President Information Security
BCD Travel
 Joel Barnett
Joel Barnett
Senior Vice President Director Commercial Affinity Banking
Fulton Bank
 Jodi Green
Jodi Green
Director, Operational Effectiveness and PMO Oversight
Evernorth Health Services
Unlock the full playbookSee exactly how to sell to Karina. Free, 10 seconds.