Karina Mayer

Trailblazer
DISC Type : DI

Category Manager at INTERSPORT Deutschland e.G.

Germany

Overview

Karina Mayer is an international Category Manager at INTERSPORT Deutschland with a Master of Science from Strathclyde Business School. She specializes in retail buying, process optimization, and collaborative business management. Colleagues often describe her as positive, goal-driven, and confident, with a high work ethic and excellent communication skills.

Beyond her corporate role, Karina has built a vibrant community as an astrology content creator on TikTok and Instagram under the name Karina Mayer Astrology. She is passionate about personal growth, innovation, and combining analytical thinking with creativity, both in business and in her personal ventures.

She successfully balances a corporate retail career with being a popular astrology influencer on social media.

Personality Overview

Persuasive

Charismatic

Assertive

They like to keep things under control.  They are charming and have the ability to align others behind their decisions. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

Retail Category Management
As a Category Manager with international experience in retail buying, she focuses on driving results and delivering measurable impact for INTERSPORT.
Astrology & Personal Growth
She has turned a personal passion into a profession, running Karina Mayer Astrology on TikTok and Instagram to share insights with her community.
Social Media Content
Actively creates and shares content on TikTok and Instagram, demonstrating her skills in building and engaging a digital community.

Media Appearances

Karina has no verified media appearances

Work History

7-2024
Category Manager at INTERSPORT Deutschland e.G.
2-2020
Founder at Karina Mayer Astrology
4-2023 - 8-2023
Buyer at U.S. Embassy Oslo
10-2022 - 3-2023
Key Account Manager & Senior Recruiter at Multilingual Jobs Worldwide
1-2022 - 10-2022
Business & Client Relationship Manager at Multilingual Jobs Worldwide

Education

2017 - 2018
Master of Science from Strathclyde Business School
2011 - 2014
Bachelor of Arts - BA from Baden-Wuerttemberg Cooperative State University (DHBW)

More Information

Social Presence :

Prographics :

Exp : 5 Location : Germany Job Level : Middle Designation : Category Manager at INTERSPORT Deutschland e.G.
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Insights For Selling To Karina

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Ask them for a lunch or coffee once some rapport has been established
  • Address your competition clearly and confidently

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karina is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Karina

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Karina move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Karina take some risk or not?

  • They can take risks if necessary.

You And Karina

Personality Compatibility


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