Karina Valdivia is a Digital Insurance Specialist at BBVA, serving as the Funnel Leader for Digital Insurance. She focuses on optimizing digital sales funnels by applying methodologies like Agile, Design Thinking, and UX/UI to enhance customer experience and conversion rates. She holds a certification in UX/UI and a diplomatura from Tecnológico de Monterrey.
Her expertise lies in applying Behavioral Economics to improve the conversion processes within digital insurance channels.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
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