Kasia Panek

Evaluator
DISC Type : csd

Head odf Communications at Accelpoint

Warsaw, Mazowieckie, Poland

Overview

Kasia Panek is the Head of Communications at Accelpoint, with over 15 years of experience in marketing, PR, and business consulting across the automotive, financial, and greentech sectors. A Forbes BrandMe CEO award winner, she uniquely combines a legal and psychological background to lead communication projects and holds a certification as a Data Protection Inspector.

Passionate about motorization and mobility, Kasia co-founded the startup ALEDRIVE and previously developed the PANEK CarSharing brand. She is a strong advocate for womens entrepreneurship and is deeply involved in pro-ecological initiatives, recently co-authoring a report on Green Technology and developing another on ESG and Green Impact.

She initiated the first women-only transport service in Poland, which was integrated into the BOLT app.

Personality Overview

Quality Focused

Fast But Analytical

Hard To Convince

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Future of Mobility
A motorization enthusiast who co-founded mobility startup ALEDRIVE and was instrumental in developing the PANEK CarSharing brand.
Startup Mentorship
As Head of Communications at Accelpoint, she actively mentors student entrepreneurs and leads workshops on early-stage product marketing and communication.
Green Technology
Co-authored the "Green Tech 2025 Report" and is currently creating a new publication focused on ESG and Green Impact, seeking expert contributions.

Media Appearances

Kasia has no verified media appearances

Work History

11-2023
Head odf Communications at Accelpoint
11-2022
CEO / Co-Founder at ALEDRIVE
11-2022 - 2-2023
Marketing Director at Sante sp. z o.o.
3-2022 - 11-2022
Marketing Director at Eleport
5-2019 - 9-2021
Prezes Fundacja PANEK at Fundacja PANEK

Education

2019 - 2022
Associate's degree from Uniwersytet SWPS
Education details unavailable from Norwid

More Information

Social Presence :

Prographics :

Exp : 6 Location : Warsaw, Mazowieckie, Poland Job Level : Leadership Designation : Head odf Communications at Accelpoint
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Insights For Selling To Kasia

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kasia is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Kasia

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Kasia move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Kasia take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Kasia

Personality Compatibility


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