Kasper Garnell

Evaluator
DISC Type : csd

Partner at JOE & THE JUICE

London, England, United Kingdom

Overview

Kasper Garnell is a Partner and global brand leader at JOE & THE JUICE, where he spearheads the companys international expansion and marketing strategy. A graduate of the Copenhagen Business School, he focuses on transforming the brand into a global lifestyle entity through high-profile collaborations and a unique in-store customer experience.



Kasper was instrumental in a partnership with Bentley Motors to engineer a bespoke, one-of-a-kind luxury vehicle equipped with a full mobile coffee bar.

Personality Overview

Quality Focused

Fast But Analytical

Thorough Evaluator

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Lifestyle Branding
Explicitly stated his goal is to transition JOE & THE JUICE from a beverage chain into a broader lifestyle brand that fosters a community.
High-Profile Partnerships
Has recently led major collaborations with global icons like NBA star Kevin Durant, Paris Hilton, and luxury car manufacturer Bentley to elevate brand visibility.
Global Expansion
He is heavily involved in the company's aggressive growth strategy, with a particular focus on expanding the brand's footprint across the United States.

Media Appearances

How Joe & The Juice is positioning itself as a 'lifestyle' brand. Featured in Modern Retail

See Now

Work History

Partner at JOE & THE JUICE

Education

Master of Science (MS) from Copenhagen Business School

More Information

Social Presence :

Prographics :

Exp : N/A Location : London, England, United Kingdom Job Level : N/A Designation : Partner at JOE & THE JUICE
URL has been copied!

Insights For Selling To Kasper

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kasper is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Kasper

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Kasper move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Kasper take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Kasper

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.