Kate Barnett

Questioner
DISC Type : c

Senior Partnership Executive at LiveRamp

New York, New York, United States

Overview

Kate has no verified overview

Personality Overview

Value Seeker

Cautious & Analytical

Systematic

They prefer to analyze every situation thoroughly.
  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Kate has no verified topics they care about

Media Appearances

Kate has no verified media appearances

Work History

5-2018
Senior Partnership Executive at LiveRamp
3-2017 - 4-2018
Vice President, Digital Client Solutions at Nielsen
10-2014 - 2-2017
Director, Client Solutions at Nielsen
10-2013 - 9-2014
Manager, Client Solutions at Nielsen
1-2009 - 1-2009
2009 Conference Intern at NATPE

Education

Bachelor of Science from University of Miami

More Information

Social Presence :

Prographics :

Exp : 12 Location : New York, New York, United States Job Level : N/A Designation : Senior Partnership Executive at LiveRamp
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Kate

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Kate take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Kate

Personality Compatibility


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