Kate Draxten

Questioner
DISC Type : c

SVP, Director of Marketing at First International Bank & Trust

United States

Overview

Kate has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Price-Sensitive

They prefer to analyze every situation thoroughly.
  They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Kate has no verified topics they care about

Media Appearances

Kate has no verified media appearances

Work History

7-2025
SVP, Director of Marketing at First International Bank & Trust
5-2024 - 7-2025
VP, Creative Strategy at Gate City Bank
1-2022 - 7-2024
VP, Marketing at Gate City Bank
3-2020 - 1-2022
AVP, Marketing at Gate City Bank
3-2016 - 3-2020
General Manager: Hilton Garden Inn at Raymond Management Company

Education

2004 - 2009
Bachelor of Science (B.S.) from Minnesota State Moorhead

More Information

Social Presence :

Prographics :

Exp : 12 Location : United States Job Level : Leadership Designation : SVP, Director of Marketing at First International Bank & Trust
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Kate

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Kate take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Kate

Personality Compatibility


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