Kate Rush in

Kate Rush

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Senior Commercial CRM Manager at B&Q
📍 London, England, United Kingdom

Kate is a customer-focused marketing professional with over 20 years of experience in CRM and data-driven strategy for major brands like B&Q, Samsung, and Shell. Described by colleagues as passionate and customer-centric, she has a history of developing award-winning communications and effectively managing complex projects across geographies.

Outside of her corporate roles, Kate is an entrepreneur who founded and ran her own successful photography business. She built the company from the ground up, managing all aspects of the business while raising her three children, highlighting her strong work ethic and interpersonal skills.

She once took a career break for caregiving before re-entering the corporate world in a senior role.

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Experience
27 Years
Current Role
Senior Commercial CRM Manager
Job Level
Middle
Location
London, England, United Kingdom
Personality Overview

How Kate shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Kate cares about

CRM & Loyalty
Her entire career is focused on CRM, including leading global loyalty CRM strategy at Shell and managing the CRM lifecycle at Samsung.
Data-Driven Marketing
Emphasizes leveraging customer data-driven insights to inform strategic recommendations and increase efficiency and effectiveness in her roles.
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Career

Work history

6-2025
Senior Commercial CRM Manager
B&Q
1-2024 - 6-2025
Caregiving
Career Break
9-2021 - 12-2023
UK CRM Lifecycle Lead
Samsung Electronics UK
8-2012 - 8-2021
Global CRM Strategy Lead
Shell
7-2005 - 12-2012
Owner
KrushPhotography
In the press

Media appearances

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Education
Education details unavailable
St davids school for girls, Ashford, Middlesex
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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