Katherine Stone

Initiator
DISC Type : Di

Chief Marketing Officer | Brand Services Director | Associate Principal at Cooper Carry

Atlanta Metropolitan Area, United States

Overview

Katherine has no verified overview

Personality Overview

Confident

Friendly Challenger

Conviction Driven

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Katherine has no verified topics they care about

Media Appearances

Katherine has no verified media appearances

Work History

6-2023
Chief Marketing Officer | Brand Services Director | Associate Principal at Cooper Carry
8-2021 - 6-2023
Vice President Marketing | Brand Director | Associate Principal at Cooper Carry
12-2019 - 8-2021
Brand Director | Associate Principal at Cooper Carry
1-2004 - 9-2017
Executive Director & Vice President of Marketing & Communications at Postpartum Progress Inc.
1-2001 - 10-2003
Director of Experiential Marketing at The Coca-Cola Company

Education

9-1987 - 6-1991
B.A. from Michigan State University
1999 - 2000
Master's Level Business Administration and Management Courses from Georgia State University - J. Mack Robinson College of Business

More Information

Social Presence :

Prographics :

Exp : 29 Location : Atlanta Metropolitan Area, United States Job Level : Leadership Designation : Chief Marketing Officer | Brand Services Director | Associate Principal at Cooper Carry
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Insights For Selling To Katherine

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Acknowledge their status and position during the conversation
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katherine is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Katherine

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Katherine move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Katherine take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Katherine

Personality Compatibility


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