Katie Adams

Questioner
DISC Type : c

Group Head of AI and Data Culture at Lloyds Banking Group

London, England, United Kingdom

Overview

Katie Adams is the Group Head of AI and Data Culture at Lloyds Banking Group, where she focuses on scaling AI adoption and driving business transformation. With a background in data science and analytics, she has progressively advanced within the organization, championing data-driven strategies. She holds a degree in Economics from the University of Nottingham.

Katie is a strong advocate for developing female leaders in technology, having participated in Lloyds Banking Groups "Elevate" program. She is energized by learning from leaders and data experts across different industries and is passionate about building an inclusive AI and data culture that works for everyone.

She recently graduated from an internal Lloyds initiative focused on developing female leaders within the technology organization.

Personality Overview

Price-Sensitive

Cautious & Analytical

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

AI & Data Culture
Her current role is dedicated to fostering a strong AI and data culture, emphasizing trust, skills, and confidence in addition to technology.
Women in Data
She actively participates in events like "Women in Data®" and completed a program for developing female leaders in technology.
AI in Banking
Leads the implementation of AI within one of the UK's largest financial institutions, focusing on practical application and business transformation.

Media Appearances

Lloyds pioneers AI leadership training. Featured in Lloyds Banking Group Press Release

See Now

Work History

4-2026
Group Head of AI and Data Culture at Lloyds Banking Group
7-2022 - 4-2026
AI and Data Science Business Lead at Lloyds Banking Group
8-2019 - 7-2022
Senior Data Scientist at Lloyds Banking Group
6-2018 - 8-2019
Data Scientist at Lloyds Banking Group
5-2017 - 6-2018
Manager- FI Analytics, Innovation and Country Risk at Lloyds Banking Group

Education

Katie has no verified education history

More Information

Social Presence :

Prographics :

Exp : 15 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Group Head of AI and Data Culture at Lloyds Banking Group
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Insights For Selling To Katie

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katie is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Katie

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Katie move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Katie take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Katie

Personality Compatibility


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