Katie Coleman

Observer
DISC Type : ic

Head of Meetings & Events, US at Emota

Greater Philadelphia, United States

Overview

Katie Coleman is the Head of Meetings & Events, US at Emota, bringing over 20 years of experience in the global events industry. She specializes in leading operations and growth, with a deep focus on the healthcare and pharmaceutical sectors. Katie is also a Certified Meeting Professional.

Outside of her professional life, Katie is a dedicated mother. She enjoys integrating her family with her work, as seen when she brought her daughters to a "Take Your Child to Work Day" event, creating a memorable and educational experience for them.

Interesting fact: Katie shared that her daughters key takeaways from a trip to her office were the importance of leaving early for the commute and the impressive nature of the building.

Personality Overview

Value Driven

Assertive

Curious

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Healthcare Events
Her career has focused on managing global programs for healthcare and pharma clients, and she recently attended the Pharma Forum in Boston.
Event Trends
She actively shares forward-looking industry insights, such as reports on 2025 event trends, with her professional network.
Client Engagement
Her previous role was Client Engagement Director, and her current position focuses on ensuring operational success for clients, indicating a core focus on strong partnerships.

Media Appearances

Katie has no verified media appearances

Work History

6-2024
Head of Meetings & Events, US at Emota
8-2023 - 6-2024
Head of AEE US at Ashfield Event Experiences
2-2023 - 8-2023
Client Engagement Director at The Creative Engagement Group
3-2022 - 2-2023
Vice President, Business Development at Ashfield Event Experiences
10-2014 - 3-2022
Director, Business Development & Client Services at Ashfield Event Experiences

Education

1999 - 2003
Bachelor of Science from The College of New Jersey

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater Philadelphia, United States Job Level : Mid-senior Designation : Head of Meetings & Events, US at Emota
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Insights For Selling To Katie

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Persuade objectively how your product will help them achieve their goals
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katie is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Katie

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Katie move?

  • They like to analyze well and then make their decisions.
  • Can Katie take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Katie

Personality Compatibility


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