Katie Daire

Energizer
DISC Type : I

CMO at Homebase

Oakland, California, United States

Overview

Katie has no verified overview

Personality Overview

Informal

Full Of Energy

Imaginative

They excel at seeing the bigger picture, and the long-term impact of their decisions.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Katie has no verified topics they care about

Media Appearances

Katie has no verified media appearances

Work History

8-2024
CMO at Homebase
8-2023
Fractional Exec/Interim VP Marketing at Various Companies
3-2023 - 2-2024
First Round Fast Track Mentor at First Round Fast Track
6-2021 - 12-2022
Senior Director, Consumer Marketing at DoorDash
7-2020 - 6-2021
Senior Director, B2B Marketing at DoorDash

Education

2001 - 2005
Bachelor of Science (BS) from Cornell University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Oakland, California, United States Job Level : Leadership Designation : CMO at Homebase
URL has been copied!

Insights For Selling To Katie

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be too formal, focus on building comfort and trust
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katie is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Katie

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Katie move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Katie take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Katie

Personality Compatibility


Other Homebase Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.