Katie Hope

Galvanizer
DISC Type : Id

Executive Director, Marketing and Sales at PRINCETON UNIVERSITY PRESS

Marblehead, Massachusetts, United States

Overview

Katie has no verified overview

Personality Overview

Persuader

Socially Adept

Self-Assured

They do not mind taking risks and can make hard decisions, if necessary.  They are charming and have the ability to align others behind their decisions. They like to keep things under control.

Topics They Care About

Katie has no verified topics they care about

Media Appearances

Katie has no verified media appearances

Work History

6-2019
Executive Director, Marketing and Sales at PRINCETON UNIVERSITY PRESS
12-2009 - 6-2019
Director of Marketing & Author Relations at The MIT Press
12-2008 - 12-2009
CEO at Rand Media Co
12-2008
VP, Marketing, Trade Division at Houghton Mifflin Harcourt
Director of Development and Executive Editor at Cengage

Education

Bachelor of Arts - BA from Arizona State University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Marblehead, Massachusetts, United States Job Level : Senior Designation : Executive Director, Marketing and Sales at PRINCETON UNIVERSITY PRESS
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Insights For Selling To Katie

During A Call Or A Meeting

DO's

  • Appeal to their sense of self-worth and how they will impact their organization
  • Talk about some of the cool and impressive features of your product
  • Present testimonials from existing customers about their experience with your product

DONT's

  • Don’t be excessively objective, focus on building a story first
  • Do not come across as negative or non-supportive, work with them as a partner
  • Don’t rely too much on what they promise, make your own deductions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katie is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Katie

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Katie move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Katie take some risk or not?

  • They can take risks if necessary.

You And Katie

Personality Compatibility


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