Katie Reed in

Katie Reed

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Global Vice President Arla Brand at Arla Foods
📍 Killinghall, England, United Kingdom

Katie Reed is the Global Vice President for the Arla Brand at Arla Foods, recognized for designing strategies that deliver double-digit growth. With over 20 years of experience, including senior roles at Heinz and Mattel, she is a creative business leader who studied Marketing at The University of Huddersfield. Colleagues describe her as a driven and successful professional.

Her passion lies in advancing conscious consumption by putting people and the planet first, a principle that guides her work. Katie champions making sustainability more human and accessible. She actively fosters team wellness, believing that creating space for reflection and connection helps people thrive professionally and personally.

She recently visited Google, Meta, and Stanford University to explore the future of AIs role in marketing.

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Experience
18 Years
Current Role
Global Vice President Arla Brand
Job Level
Senior
Location
Killinghall, England, United Kingdom
Personality Overview

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Priorities

Topics Katie cares about

Conscious Consumption
States her passion is delivering "conscious consumption - putting people and planet first" and making sustainability more human.
Strategic Brand Growth
Has a reputation for delivering double-digit revenue and profit growth and leads the strategy for the €3. 7bn Arla brand.
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Career

Work history

1-2022
Global Vice President Arla Brand
Arla Foods
11-2018 - 12-2021
Vice President Arla Brand Europe
Arla Foods
1-2018 - 10-2018
Global Arla Brand Director - Kids and Baby&Me
Arla Foods
2-2012 - 3-2015
Marketing Director Heinz Beanz + easy meals
HJ Heinz
6-2011 - 1-2012
Marketing Controller
HJ Heinz
In the press

Media appearances

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Education
1999 - 2003
Marketing
The University of Huddersfield
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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