Katie Tucker in

Katie Tucker

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Director - SA&I Ad Effectiveness at NielsenIQ
📍 Cincinnati, Ohio, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
11 Years
Current Role
Director - SA&I Ad Effectiveness
Job Level
Mid-senior
Location
Cincinnati, Ohio, United States
Personality Overview

How Katie shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Katie cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2-2025
Director - SA&I Ad Effectiveness
NielsenIQ
10-2022 - 2-2025
Director - BASES Design & Ad Customer Success
NielsenIQ
12-2021 - 11-2022
Director - BASES Ad Practice
NielsenIQ
12-2020 - 12-2021
Commercial Lead - BASES & Neuro
NielsenIQ
7-2020 - 12-2020
Manager - BASES Client Service
NielsenIQ
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2013 - 2014
Master of Science (M.S.)
University of Cincinnati Carl H. Lindner College of Business
2009 - 2013
Bachelors
University of Cincinnati Carl H. Lindner College of Business
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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