Katrina Lanois, CDMP

Enthusiast
DISC Type : i

Senior Product Marketing Specialist at Pacific Life

Costa Mesa, California, United States

Overview

Katrina has no verified overview

Personality Overview

Non-Confrontational

Story Driven

Consensus Focused

They are more about building relationships than just cutting deals.  Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Katrina has no verified topics they care about

Media Appearances

Katrina has no verified media appearances

Work History

3-2026
Senior Product Marketing Specialist at Pacific Life
4-2024 - 3-2026
Product Marketing Specialist at Pacific Life
10-2023 - 4-2024
Senior Marketing Consultant at Freelance
10-2022 - 9-2023
Sr. Product Marketing Specialist at TBConsulting
11-2021 - 10-2022
Sr. Marketing Analyst at TBConsulting

Education

2013 - 2015
Bachelors of Science in Business (BS) from W. P. Carey School of Business – Arizona State University
2011 - 2013
Associate of Science (A.S.) from Estrella Mountain Community College

More Information

Social Presence :

Prographics :

Exp : 9 Location : Costa Mesa, California, United States Job Level : Junior Designation : Senior Product Marketing Specialist at Pacific Life
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Insights For Selling To Katrina

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Refer to interesting customer testimonials and stress on great customer experience
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Avoid overloading them with too much information
  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katrina is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Katrina

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Katrina move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Katrina take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Katrina

Personality Compatibility


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