Kayla Roof in

Kayla Roof

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Director of Operations and Marketing | Multi-Unit Franchise Owner at Crumbl Cookies
📍 Fairhope, Alabama, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
18 Years
Current Role
Director of Operations and Marketing | Multi-Unit Franchise Owner
Job Level
Mid-senior
Location
Fairhope, Alabama, United States
Personality Overview

How Kayla shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Kayla cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

4-2021
Director of Operations and Marketing | Multi-Unit Franchise Owner
Crumbl Cookies
2-2018 - 12-2024
Chief Marketing Officer
POP IT PAL
1-2013 - 5-2023
Marketing Strategist
The Media Tour, LLC
11-2011 - 1-2013
Account Executive
WTEV CBS47-WAWS FOX30 Television
2-2007 - 11-2011
Digital Media Specialist/Account Executive
Bay City Television CW6/FOX6
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2000 - 2004
Marketing
University of Georgia - Terry College of Business
2007 - 2010
MBA
San Diego State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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