Keith Bloom

Visionary
DISC Type : Ds

Enterprise Business Architect & Digital Transformation Lead at Cisco

Washington DC-Baltimore Area, United States

Overview

Keith is an Enterprise Business Architect and Digital Transformation Lead at Cisco, specializing in AI strategy and modernizing global learning platforms. He holds a certificate from Whartons CSO Program and a degree from American University. People often describe him as detail-oriented, knowledgeable, and a master of listening.

His career followed a unique path, starting with founding The Bloom Agency, an award-winning creative and interactive agency, before transitioning into enterprise-scale architecture.

Personality Overview

Early Adopter

Goal-Oriented

Direct & Assertive

They exhibit a rare combination of being result-oriented but patient at the same time.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Enterprise AI
His recent activity focuses on AI architecture and enabling AI-native processes to accelerate business outcomes. He recently completed Cisco's AI Business and Technical Practitioner certifications.
Digital Transformation
His role at Cisco and previous positions involve leading large-scale digital platform modernization, enterprise content strategy, and simplifying complex global learning ecosystems.
Platform Architecture
He focuses on designing connected enterprise ecosystems where data compounds and platforms integrate, translating strategic objectives into platform architecture and operating models.

Media Appearances

Keith has no verified media appearances

Work History

12-2018 - 8-2024
Enterprise Business Architect & Digital Transformation Lead at Cisco
2-2010 - 4-2018
Lead Architect — Global Learning Platforms & Collaboration Systems at Cisco
1-2009 - 4-2018
Founder & Digital Platform Strategist at Bloom Creative
1-2008 - 6-2009
Vice President, Digital Experience & Platform Strategy at The Sutter Group
1-2007 - 12-2007
Director, Digital Strategy & Communications Platforms at PCI Communications

Education

2-2025 - 2-2026
Certificate from Wharton Executive Education
1985 - 1989
Major: Graphic Design; Minor Concentrations: Business (Marketing Communications) and Biochemistry from American University

More Information

Social Presence :

Prographics :

Exp : 31 Location : Washington DC-Baltimore Area, United States Job Level : N/A Designation : Enterprise Business Architect & Digital Transformation Lead at Cisco
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Insights For Selling To Keith

During A Call Or A Meeting

DO's

  • Come across as a trustworthy professional and be respectful, they usually know their game
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • During followups, use phone or text if needed, they should be fine

DONT's

  • Don't go over them unless you are left with no other option
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Keith is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Keith

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Keith move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Keith take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Keith

Personality Compatibility


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