Keith Shimada

Energizer
DISC Type : I

Sr. Digital Transformation & CX Excellence Manager at EDP Brasil

São Paulo, São Paulo, Brazil

Overview

Keith Shimada is the Head of Digital Transformation at EDP Brasil, leveraging over a decade of experience in digital strategy, CX, and performance marketing to drive business growth. He orchestrates digital channels, new product development, and analytics. Colleagues describe him as a serious, diligent, and extremely competent professional.

Keith writes and produces articles centered on the themes of Technology and Innovation.

Personality Overview

Imaginative

Big Picture Person

Enthusiastic

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are naturally enthusiastic, so take their promise with a pinch of salt. They are people oriented, friendly and like creating new connections.

Topics They Care About

Digital Transformation
His entire career, spanning over 10 years, and current role are focused on leading digital transformation strategies to achieve business results and customer experience excellence.
Customer Experience (CX)
A core pillar of his leadership role, he is responsible for the CX area and ensuring the digital ecosystem is focused on customer excellence.
Technology & Innovation
He actively contributes to the conversation in his field by producing articles on technology and innovation, positioning himself as a thought leader.

Media Appearances

Keith has no verified media appearances

Work History

11-2020
Sr. Digital Transformation & CX Excellence Manager at EDP Brasil
5-2019 - 2-2021
Planning and Control Manager at EDP Brasil
12-2008 - 5-2019
Financial Business Consultant at EDP Brasil
10-2006 - 11-2008
Analyst focusing on the area of Logistics at Redecard
Trainee HR at Redecard

Education

2005 - 2010
Bachelor from FMU - Faculdades Metropolitanas Unidas

More Information

Social Presence :

Prographics :

Exp : 22 Location : São Paulo, São Paulo, Brazil Job Level : Middle Designation : Sr. Digital Transformation & CX Excellence Manager at EDP Brasil
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Insights For Selling To Keith

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Share some stories about how you you have helped people in similar positions succeed

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid overloading them with too much detail
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Keith is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Keith

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Keith move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Keith take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Keith

Personality Compatibility


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