Kelly Glover

Energizer
DISC Type : I

Copy Supervisor at AbbVie

New York, New York, United States

Overview

Kelly is a Copy Supervisor at AbbVie, specializing in impactful healthcare advertising for professionals across diverse fields like rheumatology, dermatology, and oncology. Educated at the University of Illinois Urbana-Champaign and Miami Ad School, her career includes roles at Medical Knowledge Group and Saatchi & Saatchi Wellness.

She has deep copywriting experience across an unusually broad range of medical specializations, from rare diseases and vaccines to plastic surgery and womens health.

Personality Overview

Believer

Enthusiastic

Full Of Energy

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are naturally enthusiastic, so take their promise with a pinch of salt. They are people oriented, friendly and like creating new connections.

Topics They Care About

Healthcare Advertising
Her career is focused on creating informative and impactful advertising campaigns specifically for healthcare professionals across numerous therapeutic areas.
Medical Copywriting
As a Copy Supervisor, she has extensive experience developing content for KOL videos, websites, campaign revamps, and conference materials.
Rare Disease Marketing
She specifically highlights "Rare Diseases" as a core area of her expertise, indicating a focus on marketing for specialized and complex medical conditions.

Media Appearances

Kelly has no verified media appearances

Work History

2-2021
Copy Supervisor at AbbVie
8-2020 - 2-2021
Group Copy Supervisor at Medical Knowledge Group
8-2019 - 8-2020
Copy Supervisor at Medical Knowledge Group
8-2018 - 8-2019
Senior Copywriter at Medical Knowledge Group
10-2017 - 8-2018
Senior Copywriter at Saatchi & Saatchi Wellness

Education

B.A. from University of Illinois Urbana-Champaign
Copywriting from Miami Ad School

More Information

Social Presence :

Prographics :

Exp : 21 Location : New York, New York, United States Job Level : N/A Designation : Copy Supervisor at AbbVie
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Insights For Selling To Kelly

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Do some small talk, ask them how things are going on their side
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t assume a yes just because they have not said no
  • Avoid cutting into their flow
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kelly is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Kelly

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Kelly move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Kelly take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Kelly

Personality Compatibility


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