Kelvin Mak

Enthusiast
DISC Type : i

Vice President, Innovation and Intelligence at UM Canada

Toronto, Ontario, Canada

Overview

Kelvin has no verified overview

Personality Overview

Amiable & Agreeable

Non-Confrontational

Optimistic

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Kelvin has no verified topics they care about

Media Appearances

Kelvin has no verified media appearances

Work History

10-2024
Vice President, Innovation and Intelligence at UM Canada
9-2022 - 5-2025
Senior Director, Digital Strategy and Partnerships at UM Canada
7-2021 - 10-2022
Director, Digital Strategy and Partnerships at UM Canada
12-2014
Media Producer at Allan Bonner Communications
9-2005 - 12-2014
Writer at Freelance

Education

2013 - 2014
Postgraduate certificate from Humber College
2005 - 2009
Bachelor of Arts (BA) from Ryerson University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Vice President, Innovation and Intelligence at UM Canada
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Insights For Selling To Kelvin

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Refer to interesting customer testimonials and stress on great customer experience
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid overloading them with too much information
  • Don’t be too formal with them, they trust informality more
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kelvin is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Kelvin

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Kelvin move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Kelvin take some risk or not?

  • They can take some low-probability risks if needed.

You And Kelvin

Personality Compatibility


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