Kenia is a seasoned market research professional with over 15 years of experience at MetLife, specializing in customer insights and brand strategy. She has since founded Culture Pursuits, a luxury travel design company affiliated with Virtuoso. Kenia earned her Bachelor of Arts from Cabrini University.
Passionate about transformative journeys, Kenia designs immersive travel experiences focused on cultural connection and personal growth, primarily for professional women. She was recently nominated for a Virtuoso award for her work in "Celebrating Culture" and uses social media to share her travel vlogs.
After a long corporate career in market intelligence, she pivoted to entrepreneurship, founding her own award-nominated travel advisory.
Read the full overview →They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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