Kerri Newman-Atmatzidis in

Kerri Newman-Atmatzidis

Initiator · DISC type Di
Head of Brand Marketing EMEA at UGG
📍 Royal Tunbridge Wells, England, United Kingdom

Kerri Newman-Atmatzidis is the Head of Brand Marketing EMEA at UGG, with deep expertise in creating premium consumer experiences for major brands like Apple and Beats by Dre. People who have worked with her describe her as commercially astute, collaborative, and a great problem solver. She holds a Masters in Consumer Behaviour from Goldsmiths, University of London.

Outside of her marketing career, Kerri has a dedicated passion for wellness. She took a professional career break to train and become a certified Yoga Teacher, demonstrating a strong commitment to personal development and well-being. Her interests include companies like lululemon, aligning with her personal pursuits.

She once took a career break to complete her Masters degree and train as a Yoga Teacher.

Read the full overview →
Experience
13 Years
Current Role
Head of Brand Marketing EMEA
Job Level
Mid-senior
Location
Royal Tunbridge Wells, England, United Kingdom
Personality Overview

How Kerri shows up

Confident
Risk-Accepting
Friendly Challenger

They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Priorities

Topics Kerri cares about

Brand Experience
Her career has focused on creating best-in-class consumer experiences, elevating brand presence in retail environments for UGG, Apple, and Beats by Dre.
Go-To-Market Strategy
She leads the go-to-market and integrated planning function for UGG's European marketing team, ensuring brand consistency and strategic alignment across all channels.
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Career

Work history

9-2024
Head of Brand Marketing EMEA
UGG
3-2023 - 9-2024
Head of Trade Marketing EMEA
UGG
2-2022 - 3-2023
Global Channel Marketing
Ledger
8-2021 - 2-2022
Professional development
Career Break
8-2014 - 8-2021
Head of Partner Communications EMEIA - Beats
Apple
In the press

Media appearances

UGG names Head of Brand Marketing EMEA. Featured in DIARY Directory
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Education
2021 - 2022
Master of Science - MS
Goldsmiths, University of London
2021 - 2023
220 hours
Triyoga
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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