Kerry Bentley

Enthusiast
DISC Type : i

Head of EMEA Marketing at SAP Concur

Marlow, England, United Kingdom

Overview

Kerry has no verified overview

Personality Overview

Optimistic

Story Driven

Non-Confrontational

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Kerry has no verified topics they care about

Media Appearances

Kerry has no verified media appearances

Work History

7-2021
Head of EMEA Marketing at SAP Concur
9-2018 - 1-2022
Senior Marketing Director at SAP Concur
2-2017 - 1-2022
Director of Field Marketing UK, South Africa, UAE & Nordics at SAP Concur
9-2014 - 2-2017
Head of Industry and Audience Marketing, UK at SAP
6-2013 - 9-2014
Executive Business Manager to Marketing VP EMEA at SAP

Education

1990 - 1994
2:1 from University of Reading
1992 - 1993
Italian Studies (one year Erasmus programme) from Università degli Studi di Firenze

More Information

Social Presence :

Prographics :

Exp : 23 Location : Marlow, England, United Kingdom Job Level : Mid-senior Designation : Head of EMEA Marketing at SAP Concur
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Insights For Selling To Kerry

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Refer to interesting customer testimonials and stress on great customer experience
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t ask too many questions in one go, weave them into the flow
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kerry is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Kerry

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Kerry move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Kerry take some risk or not?

  • They can take some low-probability risks if needed.

You And Kerry

Personality Compatibility


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