Keshav Baheti

Captain
DISC Type : DS

Managing Director at Cool Cactus Events

New Delhi, Delhi, India

Overview

Keshav Baheti is the founder and director of Unified Sports, Cool Cactus Events, and The TeamEx, focusing on sports sponsorship, corporate events, and gamified team building. With over a decade of experience and an MBA in Sports Management from Deakin University, he is described as smart, analytical, and dedicated.

Deeply passionate about sports, Keshav has consumed over 50, 000 hours of sporting content. He is described as a "strategy mastermind with a weakness for wacky team-building games, " blending his professional focus with a fun, engaging approach to building stronger, more productive teams.

He has a certification in Level 1 Talent Identification in Football.

Personality Overview

Consummate Professional

Dynamic But Sincere

Planner & Achiever

They might take some time to make their mind up but once they do, they don't change it easily.  They exhibit a rare combination of being result-oriented but patient at the same time. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Sports Sponsorship
A core focus of his professional work at Unified Sports, where he helps brands, leagues, and agencies unlock long-term value through strategic partnerships.
Gamified Team Building
He founded The TeamEx to use gamified experiential learning to improve employee satisfaction, engagement, and productivity in a fun, informal setting.
Fan Engagement
His experience includes managing digital projects for the Indian Super League, focusing on engaging fans through social media, websites, and podcasts.

Media Appearances

Keshav has no verified media appearances

Work History

1-2023
Managing Director at Cool Cactus Events
3-2022
Managing Director at The TeamEx
1-2022
Founder at Unified Sports
10-2021 - 12-2021
Project Manager at Engage Digital Partners
5-2017 - 5-2019
Project Manager (Textiles) at Valeur Fabtex Pvt. Ltd.

Education

7-2019 - 10-2021
Master of Business Administration - MBA from Deakin University
7-2011 - 7-2015
Bachelor of Technology - BTech from Manipal Institute of Technology

More Information

Social Presence :

Prographics :

Exp : 8 Location : New Delhi, Delhi, India Job Level : Mid-senior Designation : Managing Director at Cool Cactus Events
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Insights For Selling To Keshav

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Keshav is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Keshav

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Keshav move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Keshav take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Keshav

Personality Compatibility


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