Kevin Branscum

Judge
DISC Type : Dc

Director, Brand at Affinity.co

Seattle, Washington, United States

Overview

Kevin has no verified overview

Personality Overview

Objective Thinker

Demanding

Quality Focused

They put a lot of effort into ensuring personal success.  They respond well to strong and respectful communication. They are less concerned about the product and more about its potential impact.

Topics They Care About

Kevin has no verified topics they care about

Media Appearances

Kevin has no verified media appearances

Work History

12-2025
Director, Brand at Affinity.co
Limited Partner at MKT1
9-2023 - 10-2025
Senior Director, Brand & Content Marketing at Typeform
12-2021 - 9-2023
Director, Brand & Content Marketing at Typeform
4-2020 - 12-2021
Sr. Manager, Marketing Solutions at Smartsheet

Education

Bachelor’s Degree from D'Amore-McKim School of Business at Northeastern University
Certificate of Completion from Nanjing University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Seattle, Washington, United States Job Level : Mid-senior Designation : Director, Brand at Affinity.co
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Don't try too hard to forge relationships with them
  • Don’t take too much time in sending them information if they ask for any
  • Avoid being a storyteller and don’t try to oversell

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Kevin

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • If convinced, they can reach decisions quite fast.
  • Can Kevin take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Kevin

Personality Compatibility


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