Kevin Dooley

Initiator
DISC Type : Di

Chief Marketing Officer at Beauty Heroes®

San Francisco, California, United States

Overview

Kevin Dooley is the Chief Marketing Officer at Beauty Heroes, bringing over 15 years of experience in luxury skincare, spa, and wellness. He specializes in driving growth for indie brands through a robust omni-channel strategy that integrates ecommerce, subscription, and retail. He holds a Bachelor of Arts from Sonoma State University.

His background combines high-level marketing and sales strategy with hands-on expertise. Before his executive roles, Kevin gained foundational experience in customer relations and brand education, giving him a comprehensive view of the beauty industry from the ground up.

Unique fact: Kevin is a licensed Esthetician, having trained at the San Francisco Institute of Esthetics and Cosmetology.

Personality Overview

Impact-Oriented

Confident

Friendly Challenger

They measure a product on its merit but can be influenced by strong testimonials.  They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation.

Topics They Care About

Indie Brand Growth
Has a significant track record of supporting the growth of indie beauty brands, including True Botanicals and Laurel Skin, through targeted marketing and sales strategies.
Omni-channel Marketing
He oversees a comprehensive omni-channel strategy at Beauty Heroes, successfully integrating the company's ecommerce, subscription, and physical retail channels.
Conscious Beauty
His leadership role at Beauty Heroes, a retailer known for its stringent standards, and his professional focus align with the principles of the conscious beauty movement.

Media Appearances

Kevin has no verified media appearances

Work History

4-2023
Chief Marketing Officer at Beauty Heroes®
5-2019 - 4-2023
Director of Marketing at Beauty Heroes®
6-2018 - 5-2019
Director of Marketing & Public Relations at Laurel Skin
10-2017 - 6-2018
Director at Spa Radiance
Director of Sales & Education at True Botanicals

Education

2007 - 2011
Bachelor of Arts from Sonoma State University
Esthetics from San Francisco Institute of Esthetics and Cosmetology

More Information

Social Presence :

Prographics :

Exp : 8 Location : San Francisco, California, United States Job Level : Leadership Designation : Chief Marketing Officer at Beauty Heroes®
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Look like someone who is on top of their game
  • Clearly address the competitive aspects
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Kevin

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Kevin take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Kevin

Personality Compatibility


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