Kevin Keller

Evaluator
DISC Type : CSD

Vice President of Finance and Regulatory at FirstEnergy

Columbus, Ohio Metropolitan Area, United States

Overview

Kevin Keller serves as the Vice President of Finance and Regulatory at FirstEnergy, leading financial and state regulatory strategy. His background includes key finance transformation and forecasting director roles at American Electric Power. He is a Certified Public Accountant (CPA) and holds both an MBA and a bachelors degree from the University of Dayton.

Beyond his corporate roles, Kevin is a self-proclaimed "Pizza Maker, " a passion he highlights publicly. He is also engaged in community causes, actively supporting organizations like Determined to Develop, which focuses on empowering communities in Malawi. He is passionate about building exceptional teams through talent acquisition.

Unique fact: This senior finance executive proudly lists "Pizza Maker" in his professional headline.

Personality Overview

Quality Focused

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Regulatory Strategy
His current role involves leading the development of state regulatory strategy and overseeing relationships with state commissions for FirstEnergy's Ohio operations.
Finance Transformation
Previously held the title of Director - Finance Transformation at American Electric Power, indicating a focus on improving financial processes and technology.
Financial Forecasting
Has extensive experience in this area, having served as Director of Financial Forecasting at American Electric Power, a core skillset in his field.

Media Appearances

Kevin has no verified media appearances

Work History

2-2025
Vice President of Finance and Regulatory at FirstEnergy
2-2025
Director of Financial Forecasting at American Electric Power
6-2024
Director - Finance Transformation at American Electric Power
Director of Tax Accounting and Forecasting at American Electric Power
10-2015 - 2-2018
Consultant at Regulated Capital Consultants

Education

2007 - 2008
Master of Business Administration - MBA from University of Dayton
2003 - 2007
Bachelor's degree from University of Dayton

More Information

Social Presence :

Prographics :

Exp : 11 Location : Columbus, Ohio Metropolitan Area, United States Job Level : Senior Designation : Vice President of Finance and Regulatory at FirstEnergy
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Kevin

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Kevin take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Kevin

Personality Compatibility


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