Kevin Kwiatkowski

Enthusiast
DISC Type : i

Director, Brand Marketing Analytics at Catalina USA

New York City Metropolitan Area, United States

Overview

Kevin has no verified overview

Personality Overview

Story Driven

Consensus Focused

Amiable & Agreeable

Unlike D or C types, they are convinced more by stories and testimonials.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Kevin has no verified topics they care about

Media Appearances

Kevin has no verified media appearances

Work History

6-2016
Director, Brand Marketing Analytics at Catalina USA
2007 - 6-2016
Shopper & Category Insights at Johnson & Johnson
2000 - 2007
Category & Customer Insights at Pfizer Consumer Healthcare
1990 - 2000
Director, Shopper Insights at Warner Lambert
1987 - 1990
Client Service at IRI

Education

B.A. from Colgate University
MBA from University of Rochester - Simon Business School

More Information

Social Presence :

Prographics :

Exp : 39 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Director, Brand Marketing Analytics at Catalina USA
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Ask them how their day is going or exchange some other pleasantries
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Kevin

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Kevin take some risk or not?

  • They can take some low-probability risks if needed.

You And Kevin

Personality Compatibility


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