Kevin McCarthy in

Kevin McCarthy

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Sales Director at Didit
📍 Oakdale, New York, United States

Kevin McCarthy is the Sales Director at Didit, where he specializes in performance marketing frameworks that demonstrate clear ROI. His expertise covers marketing analytics, PPC, paid social, and SEO. He has a background in sales leadership at firms like Paragon Intel and Canalys, and holds a Bachelors degree in Finance from Quinnipiac University.

He was part of the sales team at Canalys when the company was acquired by Tegus in August 2022.

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Experience
7 Years
Current Role
Sales Director
Job Level
Mid-senior
Location
Oakdale, New York, United States
Personality Overview

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Priorities

Topics Kevin cares about

Marketing ROI
His work at Didit focuses on building frameworks that provide total transparency on marketing ROI, connecting clicks to closed deals for CEOs and CFOs.
Performance Marketing
He specializes in optimizing ad spend for maximum return across PPC and Paid Social channels to drive measurable growth for clients.
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Career

Work history

7-2025
Sales Director
Didit
8-2022 - 7-2025
Sales Director
Paragon Intel
3-2022 - 8-2022
Sales
Canalyst
4-2021 - 3-2022
Sales Development Representative
Canalyst
1-2020 - 4-2021
Sales Development Representative
Visible Alpha
In the press

Media appearances

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Education
Bachelor's degree
Quinnipiac University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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