Khalid Saleh

Commander
DISC Type : D

Co-Founder at FigPii

Greater Chicago Area, United States

Overview

Khalid Saleh is the CEO and co-founder of Invesp, a leading conversion rate optimization (CRO) agency. He is a recognized expert in data-driven growth, an author of a best-selling book on conversion optimization, and a frequent speaker at industry events. He earned his BA from The University of Texas at Austin.

Personality Overview

Very Quick

Candid & Clear

Impact-Driven

They do not care very much about building rapport or relationships.  They respond better to strong and respectful interactions. They are less concerned about the product and more about its potential impact.

Topics They Care About

Conversion Optimization
He co-founded Invesp, a top-ranked CRO agency, authored a best-selling book on the topic, and is a prominent speaker on data-driven marketing and A/B testing.
Data-Driven Strategy
His professional focus is on using data and experimentation to drive growth for clients, emphasizing a "Zero Guess Work" approach to improving website performance.
Entrepreneurship
He has co-founded two companies, Invesp and FigPii, demonstrating a passion for building businesses that solve specific marketing and e-commerce challenges.

Media Appearances

Khalid Saleh On How Invesp Generated $37 Million During Holidays. Featured in Pocket Casts

See Now

Work History

8-2016
Co-Founder at FigPii
8-2006
CEO at Invesp
2006 - 2009
Managing Consultant at EDL
7-2005 - 2-2006
Solution Architect at Epoch
9-2002 - 7-2005
Engagement Lead at CIS

Education

1995 - 2000
BA from The University of Texas at Austin

More Information

Social Presence :

Prographics :

Exp : 27 Location : Greater Chicago Area, United States Job Level : Leadership Designation : Co-Founder at FigPii

Interested in

Health & Outdoor

Conferences around the world

Lifestyle

Daily content about marketing strategies, experimentation, and conversion optimization on LinkedIn, ...

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Insights For Selling To Khalid

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Be respectful but crisp
  • Hold your ground without indulging in one-upmanship

DONT's

  • Do not spend too much time focusing on product tech or features
  • Avoid being too verbose
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Khalid is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Khalid

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Khalid move?

  • If convinced, they can reach decisions quite fast.
  • Can Khalid take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Khalid

Personality Compatibility


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