Kimberly Wethington

Inspirer
DISC Type : di

Vice-President, Marketing for the Association/Affinity Business at Prudential Financial

Charleston, South Carolina Metropolitan Area, United States

Overview

Kimberly has no verified overview

Personality Overview

Achievment Oriented

Charming & Persuasive

Fast Adopter

They usually prefer to drive the conversation.  They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something.

Topics They Care About

Kimberly has no verified topics they care about

Media Appearances

Kimberly has no verified media appearances

Work History

4-2024
Vice-President, Marketing for the Association/Affinity Business at Prudential Financial
7-2018 - 4-2024
Director, Strategic Marketing for the Association/Affinity Business at Prudential Financial
6-2014 - 7-2018
Manager, Strategic Marketing for the Association/Affinity Group at Prudential Financial
10-2005 - 6-2014
Marketing Manager, Association/Affinity Group at Prudential Financial
8-2003 - 10-2005
Project Manager, Association/Affinity Group at Prudential Financial

Education

Building a Modern Marketing Function Certification from Northwestern University
Bachelers from The University of Akron

More Information

Social Presence :

Prographics :

Exp : 29 Location : Charleston, South Carolina Metropolitan Area, United States Job Level : N/A Designation : Vice-President, Marketing for the Association/Affinity Business at Prudential Financial
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Insights For Selling To Kimberly

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Clearly address the competitive aspects
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kimberly is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Kimberly

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Kimberly move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Kimberly take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Kimberly

Personality Compatibility


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