Kirsten Van der Meer in

Kirsten Van der Meer

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Chief of Culture at Groenoord Zorgt BV
📍 Leiderdorp, South Holland, Netherlands

Kirsten van der Meer is a Senior HX Professional and Chief of Culture at Groenoord Zorgt BV, specializing in transforming company culture, developing leadership, and implementing data-driven HR strategies. Educated at Hogeschool Leiden, colleagues describe her as inspiring, creative, and people-oriented, with a direct, human-focused approach to building effective organizations.

Outside of her professional role, Kirsten values long-standing friendships, such as those from her university honors program. She has a strong connection to the city of Leiden and holds a notable interest in The Walt Disney Company and its approach to creating experiences.

She is also an online content creator, sharing insights and tools about HR and leadership with a growing community.

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Experience
8 Years
Current Role
Chief of Culture
Location
Leiderdorp, South Holland, Netherlands
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Kirsten cares about

Organizational Culture
As Chief of Culture, she focuses on turning strategy into behavior and believes core values should be genuinely lived within an organization, citing IKEA as an inspiration.
Leadership Development
A core part of her role involves rebuilding leadership routines and coaching leaders. Recommendations frequently praise her strong, human-centric, and coaching-based management style.
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Career

Work history

11-2023
Chief of Culture
Groenoord Zorgt BV
1-2023 - 11-2023
HR Business Partner / Brand Event Specialist
Groenoord Zorgt BV
1-2020 - 1-2023
HR Advisor
Groenoord Zorgt BV
4-2022 - 4-2025
HR Consultant & Content creator
Kirsten van der Meer
9-2021 - 7-2022
Lecturer HRM
Hogeschool Leiden
In the press

Media appearances

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Education
2018 - 2019
Minor
Hogeschool Leiden
2016 - 2019
Honors Program
Hogeschool Leiden
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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