Kristian Lund

Evaluator
DISC Type : Cds

Sales Director and Partner at MDS Denmark

Copenhagen, Capital Region of Denmark, Denmark

Overview

Kristian Lund is the Sales Director and Partner at MDS Denmark, where he specializes in global medical device compliance. He has a strong track record in developing international sales strategies and scaling business operations. Colleagues and reports describe him as a positive, charismatic, and inspiring leader.

He is recognized for his ability to develop talent, having mentored a sales assistant through promotions to become a top-performing store manager.

Personality Overview

Quality Focused

Fast But Analytical

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

MedTech Compliance
His current role is focused on helping medical device companies achieve global compliance, and he frequently shares content on topics like CE marking and technical documentation.
Global Sales Strategy
He has successfully established and scaled his company's presence by onboarding new clients from North America, Eastern Europe, and the Middle East.
AI in Medical Devices
He recently shared a blog post discussing the specific compliance challenges and opportunities for AI-powered medical devices, indicating an interest in this emerging technology.

Media Appearances

Kristian has no verified media appearances

Work History

4-2024
Sales Director and Partner at MDS Denmark
2-2022 - 11-2023
Head of Sales at MyBlueLabel Compliance Services
6-2011 - 8-2020
Regional Manager Levi’s stores Denmark at Varner
3-2009 - 5-2011
Area Retail Sales Manager at Levi's Stores København v. MFM Clothing Intl.
9-2007 - 2-2009
Butikschef at Levi's Store Lyngby v. MFM Clothing Intl.

Education

2001 - 2003
Salg & Marketing from Niels Brock

More Information

Social Presence :

Prographics :

Exp : 16 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Mid-senior Designation : Sales Director and Partner at MDS Denmark
URL has been copied!

Insights For Selling To Kristian

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kristian is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Kristian

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Kristian move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Kristian take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Kristian

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.