Kristin Ekwall

Supporter
DISC Type : s

SVP of Sales & Operations at CargoSense, Inc.

Fresno, California, United States

Overview

Kristin Ekwall is an accomplished sales leader with over 20 years of B2B experience, currently serving as the SVP of Sales & Marketing at CargoSense. She specializes in supply chain logistics for the pharmaceutical and cold chain industries. Colleagues describe her as professional, supportive, focused, and a strong negotiator with excellent communication skills.

Kristin is a vocal advocate for women in leadership within the supply chain industry, co-chairing the Women in Life Sciences – Supply Chain Management (WILS-SCM) group. She actively participates in industry events and workshops focused on mentorship, advocacy, and expanding influence for women in the field.

She is a co-chair for a group dedicated to providing a platform for networking, mentorship, and advocacy for women in her industry.

Personality Overview

Social Proof Driven

Procedural

Risk-averse

They are unlikely to become strong champions as they don't prefer pushing other people.  Their motivation stems from the impact that their decisions can have on the organization.
 They prefer to follow rules and procedures.

Topics They Care About

Exception Management
Her role at CargoSense centers on going beyond simple tracking to resolve supply chain deviations, a key value proposition she frequently highlights.
Pharmaceutical Logistics
Leads global sales for a company with a strong focus on providing data and analytics for the pharmaceutical and cold chain industries.
Women in Leadership
Co-chairs the Women in Life Sciences – Supply Chain Management group, moderating panels and workshops on empowerment, mentorship, and advocacy.

Media Appearances

Kristin has no verified media appearances

Work History

11-2021
SVP of Sales & Operations at CargoSense, Inc.
2-2019 - 12-2021
Vice President Sales at CargoSense, Inc.
3-2013 - 12-2021
Director of Sales at CargoSense, Inc.
10-2011 - 1-2013
Sales at WES Manufacturing
6-2010 - 1-2013
Sales at Chicago White Metal Casting Inc.

Education

Bachelor of Science (B.S.) from Cal State East Bay- College of Business & Economics
High School Diploma from Sierra High

More Information

Social Presence :

Prographics :

Exp : 36 Location : Fresno, California, United States Job Level : Leadership Designation : SVP of Sales & Operations at CargoSense, Inc.
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Insights For Selling To Kristin

During A Call Or A Meeting

DO's

  • Talk about refund and cancellation policy if the need arises
  • Focus your pitch on the impact that you could help them have on their organization
  • Engage other key stakeholders on their side and leverage if they approve of your product

DONT's

  • Avoid saying anything that sounds like a risky proposition
  • Don’t rush them to make quick decisions
  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kristin is

  • Low-risk, go-ahead from other stakeholders and successful evaluation as per process matter the most to them.
  • Will you ever get a clear answer from Kristin

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Kristin move?

  • They do not like to rush and can be quite slow in their decision making.

  • Can Kristin take some risk or not?

  • They are risk-averse and like to make decisions that others support.

You And Kristin

Personality Compatibility


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