Irina is an entrepreneurial product marketer with over a decade of experience in B2B and B2C environments. Currently at Oviva, she has a proven track record of building and empowering strong teams. Colleagues describe her as creative, resourceful, data-driven, and a true professional.
She has a passion for digital storytelling and a special interest in coaching and developing new talent. Irina is dedicated to cross-functional collaboration and helping build amazing brands. She holds a Masters degree from IU International University of Applied Sciences and a certificate in digital marketing.
Unique fact: Irina is the co-founder of Koncept Co, a creative agency that helps startups and SMBs with their marketing and brand objectives.
Read the full overview →They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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