Kristin Vekteris is the Chief Brand Officer at Earls Restaurants, where she leads the brands vision and expansion. With a background as VP of Marketing at Earls and senior roles at agencies like Cundari, she has extensive experience with major brands like CIBC and Maple Leaf Foods. She holds a BA from the University of Calgary.
Kristin focuses on evolving the Earls brand to attract new demographics while retaining loyal customers. She believes in creating unique, design-driven restaurant experiences that are curated for the specific community each location serves. Her strategy involves balancing a consistent brand identity with adaptation to local preferences, especially in the US market.
In 2024, she was named one of the Top 50 Women Leaders in Vancouver.
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